Blog Post

Marketplace blog
2 MIN READ

ISVs: Maximize your momentum with the new, improved App Advisor

Brady-B's avatar
Brady-B
Icon for Microsoft rankMicrosoft
Feb 25, 2025

We’re thrilled to announce that we’ve launched an improved experience of App Advisor to the US market, with global rollout following soon. We’ve built on the popular features of App Advisor, while updating the guidance in one space and place with a sleek new look and feel.  

You can continue to get the guidance you need, right when you need it, now directly in the App Advisor experience. These enhancements make it simpler than ever to access the right resources at the right time, whether you’re planning, building, publishing, or selling your app.  

With a step-by-step, self-serve experience, you’ll find curated guidance based on where you are in the process—eliminating the guesswork so you can focus on getting your app to market faster. 

What’s new? A more intuitive, actionable experience 

App Advisors helps software companies publish faster. So, we’ve taken the foundation of App Advisor and made it even more powerful, with updates designed to improve speed to market and user experience.  

Here’s what’s new: 

  • Immersive, seamless content: Keeping you in a streamlined, intuitive experience (including video content) without sending you to multiple places, 
  • At-a-glance diagrams: Breaking down complex processes with clear visuals, 
  • Expanded how-to and troubleshooting guidance: Placing essential tips in a new right rail to keep the main content focused on critical activities, 
  • Support from the AI-powered assistant: Assisting you with ad-hoc questions with AI, just a click away, 
  • Action modules: Starting with the embedded Marketplace Value Calculator, a by-the-numbers look at how listing with Microsoft benefits your business, so you can do, not just read. 

And we’re not stopping there! We'll be releasing more features over the following months to help you move from learning to doing, faster than ever. 

App Advisor, from the landing page, through the simple wizard, to the results page. 

Ready to start? Use App Advisor today 

If you’ve been looking for a way to streamline your path to success with Microsoft, the new and improved App Advisor is here to help. Check it out today and see how fast and simple it can be to bring your app to market! 

 

*The App Advisor improved experience is live in the US market, will be available globally in April.  

Updated Feb 27, 2025
Version 2.0
No CommentsBe the first to comment