Partner Case Study | Esri
With Esri's cloud-forward geospatial platform, organizations can view, edit, manage, and analyze data to make more informed decisions. The agricultural industry depends on data to feed and clothe populations from roughly 38% of the global land surface. In fact, according to the United Nations Environment Programme, by the year 2050, there will be a need to feed 9 to 10 billion people as the population continues to experience steady growth. That, coupled with environmental factors like climate change, presents a challenge for growers. The data the world relies on should be organized and housed in a way that is easily accessible even by the smallest growers. Esri, a global market leader in geographic information system (GIS) software and location intelligence (LI), transforms decision-making with spatial insights and mapping through their ArcGIS technology. Esri supports its customers in the agricultural industry to ensure every farmer has the data they need. Esri developed a solution powered by Microsoft Azure to meet this growing need for accessible data. Continue reading here Explore all case studies or submit your own Subscribe to case studies tag to follow all new case study posts.Announcing new models, customization tools, and enterprise agent upgrades in Azure AI Foundry
At Microsoft, we are dedicated to advancing AI innovation to empower organizations, transform industries, and redefine productivity. Today, we are excited to announce major updates to Azure AI Foundry, our integrated platform for designing, customizing, and managing enterprise-grade AI applications. These updates include groundbreaking new models like OpenAI’s GPT-4.5, enhanced fine-tuning and distillation techniques, and the launch of new enterprise tools for agents. These advancements are designed to accelerate the journey from AI experimentation to tangible business impact. Find out more!Partner Blog | Introducing the SMB path to Azure Solutions Partner designations
We've taken your feedback and have made the process of obtaining your Azure Solutions Partner designation more aligned to our partners who specialize in working with smaller customers. For the last 50 years, we’ve been evolving and innovating our offerings to better serve our partners and customers. The Microsoft AI Cloud Partner Program is a key part of that evolution and innovation, and we’re excited to share that we have created a streamlined path for partners who primarily work with small and medium-sized businesses (SMBs) to attain Azure Solutions Partner designations. SMBs are searching for experienced partners to help them achieve their business goals, and Solutions Partner designations help them identify and validate your proven cloud and AI capabilities—showing them you’re a partner they can count on. Plus, attaining a designation unlocks a suite of go-to-market, sales, new incentives, and product benefits to help expand your customer reach, sharpen your skills, and grow your business. Continue reading hereIntroducing Azure AI Foundry Labs: A hub for the latest AI research and experiments at Microsoft
Microsoft has launched Azure AI Foundry Labs, a hub for developers, startups, and enterprises to explore groundbreaking innovations from research at Microsoft. Foundry Labs unites cutting-edge research with real-world applications, to enable developers and creators across industries to discover new possibilities, solve complex problems, and share insights to shape the future of AI. Find out more!Keep pace with the latest in AI!
Check out our fresh new video series, where leaders from Microsoft show their creative side as they share the latest updates in AI, in a manner that's both educative and fun! Watch the videos, share them with your teams, and bookmark aka.ms/AIOnTheGo to stay updated!Introducing Leading the Shift, a new Microsoft Azure podcast
Introducing "Leading the Shift," a podcast from Microsoft Azure, where we speak with leaders navigating the AI platform shift. About Leading the Shift The AI platform shift brings immense opportunity, but the road to success isn’t always clear. On Leading the Shift, we talk to people doing just that—leading the platform shift across organizations of all kinds to find out what they’re learning along the way. Guests share personal experiences and pragmatic advice for achieving lofty goals, navigating first-of-their-kind challenges, and delivering meaningful, trustworthy innovations to their teams, customers, and communities. Whether you’re a senior decision-maker, a developer, or just curious about this new era of tech, join us to hear how real people tackle real innovation, in real life. New episodes drop the last week of each month. Listen on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts. The Host Susan Etlinger is Senior Director, Azure AI at Microsoft, where she leads thought leadership programs for the Microsoft Azure platform. She is a globally recognized expert on the business and societal impact of data and artificial intelligence. Susan is also senior fellow at the Centre for International Governance Innovation, an independent, non-partisan think tank based in Canada. Her TED talk, “What Do We Do With All This Big Data?” has been translated into 25 languages and has been viewed more than 1.5 million times. Her research is used in university curricula around the world, and she has been quoted in numerous media outlets including The Wall Street Journal, The Atlantic, The New York Times and BBC. Susan holds a Bachelor of Arts in Rhetoric from the University of California at Berkeley. Follow Susan on LinkedIn and BlueSky Become a listener🌟 Attention Microsoft partners! 🌟
Take advantage of Microsoft's limited-time Linux reservations offer to bring unparalleled value to your customers! With up to 56% savings on virtual machines running Linux in Azure, this promotion is perfect for organizations looking to optimize their cloud costs while boosting efficiency. ✅ What’s in it for you? Help customers save more with Azure's commitment-based discounts. Offer tailored solutions with flexibility across Linux distributions. Showcase your expertise by guiding businesses toward cost-efficient innovation in the cloud. 🔗 Learn more and act fast—this offer is available for a limited time: Discover the offer 💡 Let’s partner to unlock cloud value and power growth together! Don’t wait—share this opportunity with your customers today! 🚀Drive demand for your offers with solution area campaigns in a box
Take your marketing campaigns further with campaigns in a box (CiaBs), collections of partner-ready, high-quality marketing assets designed to deepen customer engagement, simplify your marketing efforts, and grow revenue. Microsoft offers both new and refreshed campaigns for the following solution areas: Data & AI (Azure), Modern Work, Business Applications, Digital & App Innovation (Azure), Infrastructure (Azure), and Security. Check out the latest CiaBs below and get started today by visiting the Partner Marketing Center, where you’ll find resources such as step-by-step execution guides, customizable nurture tactics, and assets including presentations, e-books, infographics, and more. Era of AI Generate interest in AI adoption among your customers. As AI technology grabs headlines and captures imaginations, use this campaign to illustrate your audience’s unique opportunity to harness the power of AI to deliver value faster. Learn more about the campaign: Era of AI: Show audiences how to take advantage of the potential of AI to drive business value and showcase the usefulness of Microsoft AI solutions delivered and tailored by your organization. Data & AI (Azure) Our Data & AI campaigns demonstrate how your customers can win customers with AI-enabled differentiation. Show how they can transform their businesses with generative AI, a unified data estate, and solutions like Microsoft Fabric, Microsoft Power BI, and Azure Databricks. Campaigns include: Innovate with the Azure AI Platform: Help your customers understand the potential of generative AI solutions to differentiate themselves in the market—and inspire them to build GenAI solutions with Azure AI Platform. Unify Your Intelligent Data and Analytics Platform - ENT: Show enterprise audiences how unifying data and analytics on an open foundation can help streamline data transformation and business intelligence. Unify Your Intelligent Data and Analytics Platform - SMB: Create awareness and urgency for SMBs to adopt Microsoft Fabric as the AI-powered, unified data platform that will suit their analytics needs. Modern Work Our Modern Work campaigns help current and potential customers understand how they can effectively transform their businesses with AI capabilities. Campaigns include: Microsoft 365 Copilot SMB: Increase your audience's understanding of the larger potential of Microsoft 365 Copilot and how AI capabilities can accelerate growth and transform operations. Smart Workplace with Teams: Use this campaign to show your customers how to use AI to unlock smarter communication and collaboration with Microsoft Teams and Microsoft 365 Copilot. This campaign demonstrates to customers how you can help them seamlessly integrate meetings, calls, chat, and collaboration to break down silos, gain deeper insights, and focus on the work that matters. Cloud Endpoints: Help customers bring virtualized applications to the cloud by providing secure AI-powered productivity and development on any device with Microsoft Intune Suite and Windows in the cloud solutions. Business Applications Nurture interest with audiences ready to modernize and transform their business operations with these BizApps go-to-market resources. Campaigns include: Migrate and Modernize Your ERP with Microsoft Dynamics 365: Position yourself as the right partner to modernize or replace your customers' legacy on-premises ERP systems with a Copilot-powered ERP. Business Central for SMB: Offer customers Microsoft Dynamics 365, a comprehensive business management solution that connects finance, sales, service, and operations teams with a single application to boost productivity and improve decision-making. AI-Powered CRM: Help your customers enhance their customer experiences and close more deals with Microsoft 365 Sales by making data AI-ready, which empowers them to create effective marketing content with Microsoft 365 Copilot and pass qualified leads on to sales teams. Use this campaign to show audiences how Copilot and AI can supercharge their CRM to increase productivity and efficiency, ultimately leading to better customer outcomes. Modernize at scale with AI and Microsoft Power Platform: This campaign is designed to introduce the business values unlocked with Microsoft Power Platform, show how low-code solutions can accelerate development and drive productivity, and position your company as a valuable asset in the deployment of these solutions. Digital & App Innovation (Azure)Position yourself as the strategic AI partner of choice and empower your customers to grow their businesses by helping them gain agility and build new AI applications faster with intelligent experiences. Campaigns include: Build and Modernize AI Apps: Help customers building new AI-infused applications and modernizing their application estate take advantage of the Azure AI application platform. Accelerate Developer Productivity: Help customers reimagine the developer experience with the world’s most-adopted AI-powered platform. Use this campaign to show customers how you can use Microsoft and GitHub tools to help streamline workflows, collaborate better, and deliver intelligent apps faster https://partner.microsoft.com/asset/collection/accelerate-developer-productivity Infrastructure (Azure) Help customers tap into the cloud to expand capabilities and boost their return on investment by transforming their digital operations. Campaigns include: Migrate VMware Workloads to Azure: Help customers capitalize on the partnership between VMware and Microsoft so they can migrate VMware workloads to Azure in an efficient and cost-effective manner. Migrate and Secure Windows Server and SQL Server to Azure - ENT: Showcase the high return on investment (ROI) of using an adaptive cloud purpose-built for AI workloads, and help customers understand the value of migrating to Azure at their own pace. Modernize SAP on the Microsoft Cloud: Reach SAP customers before the 2027 end-of-support deadline for SAP S/4HANA to show them the importance of having a plan to migrate to the cloud. This campaign also underscores the value of moving to Microsoft Azure in the era of AI. Migrate and Secure Windows Server and SQL Server and Linux Estate - SMB: Use this campaign to increase understanding of the value gained by migrating from an on-premises environment to a hybrid or cloud environment. Show small and medium-sized businesses that they can grow their business, save money, improve security, and more when they move their workload from Windows Server, SQL Server, and Linux to Microsoft Azure. Security Demonstrate the power of modern security solutions and help customers understand the importance of robust cybersecurity in today’s landscape. Campaigns include: Defend Against Cybersecurity Threats: Increase your audience's understanding of the powerful, AI-driven Microsoft unified security platform, which integrates Microsoft Sentinel, Defender XDR, Security Exposure Management, Security Copilot, and Microsoft Threat Intelligence. Data Security: Show customers how Microsoft Purview can help fortify data security in a world facing increasing cybersecurity threats. Modernize Security Operations: Use this campaign to sell Microsoft Sentinel, an industry-leading cloud-native SIEM that can help your customers stay protected and scale their security operations.Partner Blog | What's new for Azure partner-led offerings: ISV Success and specialization updates
As a partner-first company, Microsoft is dedicated to investing in partner success and creating new opportunities to drive business and AI transformation. In this blog post, we'll share what's new for Azure Migrate and Modernize and Azure Innovate as of January 1, 2025—including expanded AI benefits and incentives with ISV Success, updates to specializations, and the growing Azure Essentials momentum. Throughout the year, you can find key updates here on the partner blog as new scenarios and workloads are added. Overview of Azure partner-led offerings Azure partner-led offerings—which include Azure Innovate and Azure Migrate and Modernize—are built to work together to simplify the adoption of Azure. With comprehensive resources, extensive coverage across scenarios, and tailored incentives in one easy-to-navigate hub, accredited partners can access these offerings to better support customers from migration to innovation. To underpin these offerings, Azure Essentials equips partners with foundational guidance, best practices, and dedicated skilling to help you elevate security, reliability, and ongoing performance for cloud and AI workloads. What's new effective January 2025 Continue reading full blog here
