Partner Case Study | Apex Digital

Meeting the region’s needs

United Way for Southeastern Michigan is committed to uplifting all Michigan residents by combating systemic racism, investing in children’s education, and supporting the basic needs of its community to create positive change. It does this by acting as a funder, advocate, and mobilizer, connecting partners and community members to essential services and resources to meet the region's needs. It also provides immediate food and financial assistance to families in crisis through its 2-1-1 helpline. In 2023 alone, it served over 660,000 individuals through its partner network, plus an additional 331,000 through the helpline.

Employing 215 people across four counties, United Way for Southeastern Michigan is a hybrid company. And with its vast network of partners, donors, advocates, and volunteers, efficient collaboration is vital. But employees were using a multitude of communication, collaboration, project management, and file sharing tools, which created management headaches around information sharing, and security. “Each department was basically using their own set of tools, from both Microsoft and other vendors, which lead to inefficiencies, errors, and security risks. We really wanted to consolidate what we were using,” says Sue McGuire, Senior Director of Information Services. With information stored across a variety of locations, the organization dealt with data redundancies that slowed its ability to locate correct versions of documents and track program performance.

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